Thank you for filling out this creative briefArticulating your vision and desired outcomes puts all of us on the same page, preventing any misunderstandings or miscommunications. It saves time and money!Ruth will be in touch with you after we receive your brief with any clarifying questions before sharing recommendations for you to choose from. Name * First Name Last Name Email * 1. What is the product/service? * 2. Why is this project being undertaken? * 3. What is this project intended to achieve? * 4. Who is the target audience and what do we know about them? * 5. What is the single-minded proposition? (A clear and concise statement summarising the main benefit of your product or service) * 6. What are the brand values / personality? * 7. Please describe the tone of the piece you are looking to create with a few keywords. * 8. What do we want the audience to do/feel/believe after engaging with the product? * 9. What format do you want the finished product in? * 10. How will the product be shared? E.g. platforms * 11. Are there any mandatory requirements? e.g. the length of the product * 12. Do you have any material you can share now? e.g. imagery, meditation script or a sample of the meditation’s words in audio format (please email) 13. What is your deadline for completion? * 14. What is your budget? * Thank you for filling out the brief!Ruth will be in touch to discuss the options once we have digested the information.If you have any more thoughts or ideas in the meantime, please get in touch.
